General Information Total number of credits required for earning a Bachelor of Arts degree is 128.
The program courses are divided into 4 streams, such as Narrative in Journalism, , Advertising & PR, Digital Media Production and New Media, and Communication & Society.
The program focuses on not only academic study, but also practical knowledge.
Students are required to complete at least 240 hours of internship domestically or overseas.
Students are required to finish either graduation thesis or graduation project during the senior year. Course Credits Entering Year 2025-2020 2019-2017 2016-2015 Academic Year 114-109 108-106 105-104 MCU Required 21 21 21 General Education 12 12 12 Professional Required Course Credits 54 60 66 Professional Elective Course Credits 24 18 15 Free Electives Credits 17 17 14 Total Credits 128 128 128

Curriculum Framework Core Required Courses Chinese/Mandarin Academic English Computer Physical Education General Education Courses Social Science Math & Science Humanities & Arts Cross Field General Education Professional Elective Courses Journalism Advertising & PR Digital Media Production & New Media Communication & Social Professional Required Course Journalism Stream Advertising & PR Stream Digital Media Production & New Media Stream Communication & Society Stream Core Required Chinese/Mandarin 中國文學鑑賞與創作 Basic Mandarin Academic English Plus Track:
-English Enhancement
-English Enrichment Regular Track:
-Academic oral communication
-Academic Reading & Write I&II Advanced Track:
-Advanced Seminar I,II,III Computer Introduction to Artificial Inteligence Programming Design Physical Education PE(1)-(4) PE(5)-(6) General Education Social Science Psychology Polities Management Introduction to Law Math & Seience Studies on Environmental Dynamics Human Evolution Marine Biology Humanities & Arts Special Topics on Modern China Introduction to World Literature Cross-culture Communication Public Speaking Cross Field General Education Leadership Critical Literacy Second Foreign Language Etiquette & Communication Professional Required Narrative in Journalism Introduction to Journalism Graphics and Design News Literacy News Reporting & Writing Special Topics in Journalism & Practice Advertising & PR Principles of Public Relations Introduction to Advertising & Intergrated Brand Communication Principles of Marking Strategies in Public Relations Intergrated Marketing Communication Digital Media Production & New Media Introduction to Digital Media Audiovisual Production Multimedia Production Special Topics in Digital Content Production Communication & Social Principles of Communication Communication Research Methods Senior Year Media Internship Graduation Thesis or Production Professional Elective Journalism Creative Writing Photography Skills and Editing Advanced Photographic Composition In-Depth Reporting & Newswriting International Affairs Analysis Advertising & PR Public Speaking and Presentation Skills Electronic Commerce Advertising Planning Strategies in Public Relations Integrated Communication Campaigns Digital Media Production & News Media Techniques of Video Editing Visual Image Processing Micro Film Commercial Production Social Media Management Communication & Social Media Sociology Political Communication International Communication Media Law and Ethics Study on Contemporary Social Problems