General Information Total number of credits required for earning a Bachelor of Arts degree is 128.
The program courses are divided into 4 streams, such as Narrative in Journalism, , Advertising & PR, Digital Media and Production, and Communication & Society.
The program focuses on not only academic study, but also practical knowledge.
Students are required to complete at least 288 hours of internship domestically or overseas.
Students are required to finish either graduation thesis or graduation project during the senior year. Course Credits Entering Year 2022 2021 2020 2019 2018 2017 2016 2015 Academic Year 111 110 109 108 107 106 105 104 MCU Required 21 21 21 21 21 21 21 21 General Education 12 12 12 12 12 12 12 12 Professional Required Course Credits 54 54 54 60 60 60 66 66 Professional Elective Course Credits 24 24 24 18 18 18 15 15 Free Electives Credits 17 17 17 17 17 17 14 14 Total Credits 128 128 128 128 128 128 128 128

Curriculum Framework Core Required Courses Chinese/Mandarin Academic English Computer Physical Education General Education Courses Social Science Math & Science Humanities & Arts Cross Field General Education Professional Elective Courses Journalism Advertising & PR Broadcasting,TV & New Media Communication & Social Professional Required Course Narrative in Journalism Stream Advertising & PR Stream Digital Media & Production Stream Communication & Society Stream Core Required Chinese/Mandarin 中國文學鑑賞與創作 Basic Mandarin Academic English Plus Track:
-English Enhancement
-English Enrichment Regular Track:
-Academic oral communication
-Academic Reading & Write I&II Advanced Track:
-Advanced Seminar I,II,III Computer Introduction to Artificial Inteligence Programming Design Physical Education PE(1)-(4) PE(5)-(6) General Education Social Science Psychology Polities Management Introduction to Law Math & Seience Studies on Environmental Dynamics Human Evolution Marine Biology Humanities & Arts Special Topics on Modern China Introduction to World Literature Cross-culture Communication Public Speaking Cross Field General Education Leadership Critical Literacy Second Foreign Language Etiquette & Communication Professional Required Narrative in Journalism Introduction to Journalism Graphic and Design News Literacy News Reporting & Writing Special Topics in Journalism & Practice Advertising & PR Principles of Public Relations Introduction to Advertising & Intergrated Brand Communication Principles of Marking Strategies in Public Relations (From 2022 Fall) Intergrated Marketing Communication Digital Media & Production Introduction to Electronic Media Audiovisual Production Multimedia Production Special Topics in Radio & TV Broadcasting Communication & Social Principles of Communication Communication Research Methods Senior Year Media Internship Graduation Thesis or Production Professional Elective Journalism News Editing & Producing Photography Editing Categorized News Reporting In-Depth Reporting & Newswriting Seminar on News Media Practices Advertising & PR Consumer Behavior Service Marketing Advertising Planning Practices of Advertising Designing Integrated Communication Campaigns News Media & Broadcasting Electronic Commerce Visual Image Processing Micro Film Commercial Production Visual Communication Communication & Social Culture Studies Political Communication International Communication Organizational Behavior Human Resource Management